Steph And LeBron Are Still The Faces Of The NBA

Steph and LeBron still rule the league, on and off the court. In 2024–25, the Warriors guard led all NBA players in total earnings, topping both on-court salary ($55.8 million) and off-court endorsements (a whopping $100 million). LeBron James came second overall, earning $85 million off the court and $48.7 million on it. Giannis Antetokounmpo rounded out the top three. Meanwhile, stars like Nikola Jokic and Joel Embiid cashed in on big contracts, but lagged far behind in off-court income.

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